About

I built my first website in 2007 while pursuing a degree in computing at university. It was a project that sparked my passion for web development and set me on the path toward a career in the digital world. At that time, I was deeply immersed in learning the technical aspects of computing, but little did I know that the creative and user-centric side of technology would truly captivate me.

After graduating, I ran my own IT support business. The work was fulfilling, but I soon noticed a recurring trend—many of my clients were struggling with their websites. Whether it was slow loading times, poor design, or frustrating user experiences, businesses were often stuck with websites that didn’t meet their needs. This is when the idea clicked for me. I realised that web design, not IT support, was where my true passion lay. I wanted to help businesses create websites that weren’t just functional, but that truly served their customers. I believe in a user-centric approach to web design, where every element is crafted with the user in mind, ensuring a seamless and enjoyable experience. This philosophy guides my work and is the foundation of my commitment to web design.

My journey began in 2007 when I built my first website while pursuing a degree in computing at university. That initial project not only ignited my enthusiasm for web development but also charted my course toward a dynamic career in the digital realm. During my studies, I immersed myself in the technical aspects of computing, yet I had no idea that the creative and user-centric dimensions of technology would become my true passion. This personal journey and growth reflect my commitment and dedication to my craft.

After graduation, I launched my own IT support business. While the experience was rewarding, I soon identified a pressing issue: many of my clients were struggling with their websites. Common challenges, such as slow loading times, poor design, and frustrating user experiences, left businesses with websites that fell short of their potential.

This realisation was a turning point. I understood that my true passion was in web design, not just IT support. I was determined to empower businesses to craft websites that were not merely functional but also truly resonated with their customers, fostering growth and success. My goal became clear: to create digital experiences that elevate brands and drive results, making a significant impact on the businesses I work with.

That’s when I decided to take the leap and start my own freelance web design business, PixelWyse. I was inspired by the potential of technology to transform businesses and wanted to create websites that harnessed this power. I focused on adhering to the “best practices” in design, using clean, efficient code that not only looked good but also delivered exceptional performance. I believed that a well-structured website should load quickly, be easy to navigate, and be accessible to everyone, regardless of their abilities or the devices they were using. In my view, coding wasn’t just about making a site work, but making it better, faster, more inclusive, and easier to maintain.

From my experience, I have a deep understanding of the frustration that companies face when dealing with inadequately designed websites. Clients would often reach out to me, feeling overwhelmed by the complexities of maintaining their sites, coping with slow load times, and constantly requiring updates or fixes. I could empathise with their plight and was confident in my ability to resolve these issues. As PixelWyse progresses, my mission remains resolute: to construct websites that are not only visually captivating but also easy to maintain, scalable, and adaptable as businesses evolve. I aim for every business to possess a website that serves as a robust foundation for future growth, allowing them to concentrate on their core activities while I manage the technical aspects.

Each website I create is a long-term investment in my clients’ success. I work closely with them to ensure their site is built to last, optimizing code for speed, designing with user experience in mind, and prioritizing accessibility at all times. The goal is simple: to create a website that is easy to manage, drives conversions, and evolves as the business grows. With PixelWyse, my goal is not just to design websites, but to empower businesses with the tools they need to thrive in an ever-evolving digital landscape. I am committed to building long-term partnerships with my clients, providing ongoing support and guidance as their businesses evolve.